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A staircase of discounts, without a single gift.

If you do not want to give anything away, tier your discounts. This group mixes percentages and fixed amounts, and on the last tier there are two rewards sharing a threshold: the customer chooses between 10% and €50.

The setup in the admin.

Four rewards, all of the discount type: twice a percentage, twice a fixed amount. Two of them carry the same threshold of €600, so on the bar they form one tier and not two. No products appear in this group.

Discount staircaseMarketing › Cart Rewards

GeneralRewards

RewardsAdd reward

Position Name Type Cart value Active Rule
1 5% discount from €150 Discount €150.00 No rule …
2 €20 discount from €300 Discount €300.00 No rule …
3 10% discount from €600 Discount €600.00 No rule …
4 €50 discount from €600 Discount €600.00 No rule …

Tab "General": no rule, the group applies to everybody.

  1. Open Marketing › Cart Rewards and click "Add reward group".

  2. Enter "Discount staircase" as the name and save the group.

  3. Switch to the "Rewards" tab and create the four rewards with "Add reward".

  4. Pick the type "Discount" for all four rewards, twice with the discount type "Percentage" and twice with "Absolute".

  5. Enter €150, €300 and twice €600 as the minimum cart value.

What the customer sees in the cart.

Discount staircaseShopping cart

Discounts only, percentage and absolute mixed, with rising thresholds.

  1. €0.00
  2. €150.00
  3. €300.00
  4. €600.00

€104.05 to go until the next gift

Discount

5% discount from €150off your cart

Save 5%

Discount

€20 discount from €300off your cart

Save €20.00

Discount

10% discount from €600off your cart

€104.05 more

Discount

€50 discount from €600off your cart

€104.05 more

With €495.95 in the cart. The tiles show the product name, not the name of the reward entry: a setting decides which of the two wins.

What matters here.

With €600 of goods, 10% equals €60 and is therefore more than the €50. So from €500 of goods the percentage pays off, below that the fixed amount. Putting both on the same threshold turns this into a real choice rather than a maths exercise: the customer sees both tiles side by side.

Which of this the Shopware standard does on its own

The other setups.

Welcome gift

Without a minimum order value: whoever reaches the cart may pick something.

First order gift

A tea caddy or a 10% new customer discount, first order only.

Loyalty tiers

Three tiers up to €1,000, each with a more valuable gift.

Discount tiers

Discounts only, percentage and fixed mixed, from €150.

Free samples

One free sample of choice per tier reached, from €25.

Free accessory

The milk jug only with the espresso machine, the rule sits on the reward.

Black Friday

A four-day campaign, limited by the date range in the Rule Builder.

Ready to let your cart hand out rewards?

Put a product into the cart in the demo shop and watch the gifts appear. Or try it in your own shop.

Open the demo shop View in the store