Rewards & free productsRewards
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Something as a welcome, without a condition.

The simplest group: no threshold, no rule. As soon as something is in the cart, the selection is there. In the demo shop that is the group "Welcome: gifts & discounts".

The setup in the admin.

Set up exactly like this in the demo shop, checked on 13 September 2026.

One group, four rewards, no rule. Three of the four need no minimum, only the fixed discount waits for €50 of goods value. Because the group carries no rule and no sales channel, every customer in every channel sees the same selection.

Welcome: gifts & discountsMarketing › Cart rewards

GeneralRewards4

Pos. Name Type Cart value Active
1 Free mug Product €0.00 yes
2 Free water bottle Product €0.00 yes
3 5% off the cart Discount €0.00 yes
4 €3 discount Discount €50.00 yes

Book in-app planAdd reward

Tab "General": no rule, the group applies to everybody.

What the customer sees in the cart.

Welcome: gifts & discountsCart

No minimum order value. Shows products and discounts together in one group.

  1. €0.00
  2. €50.00

All gifts unlocked

Free

Main product

Choose gift

Free

Main product with advanced prices

Choose gift

Discount

5% off your cartoff your cart

Save 5%

Discount

€3.00 off from €50off your cart

Save €3.00

Measured on 13 September 2026 with €495.95 in the cart. The tiles show the product name, not the name of the reward entry: a setting decides which of the two wins.

What matters here.

Because three of the four rewards need no minimum, the bar forms a single tier: the €50 of the fixed discount. Rewards from €0 do not appear on the bar, they are unlocked from the start. In the default mode the customer takes one of these four.

Which of this the Shopware standard does on its own

The other setups.

Welcome gift

Without a minimum order value: whoever reaches the cart may pick something.

Loyalty tiers

Three tiers up to €1,000, each with a more valuable gift.

Discount tiers

Discounts only, percentage and fixed mixed, from €150.

Black Friday

A four-day campaign, limited by the date range in the Rule Builder.

Ready to let your cart hand out rewards?

Put a product into the cart in the demo shop and watch the gifts appear. Or start free with a single reward in your own shop.

Open the demo shop View in the store